We are a digital-first production agency built for the vertical age.
At All-In Media, we specialize in helping brands dominate the feed on TikTok, Instagram Reels, and YouTube Shorts. We understand that today’s attention economy requires more than just high-quality footage—it demands fast-paced storytelling, native formats, and algorithmic strategy.
From Cinema to Smartphone Screens.
Founded by Ivan Kovačić, a Creative Producer with a background in narrative filmmaking, we bridge the gap between professional cinema standards and the agility of social media. We don’t just follow trends; we apply cinematic discipline to vertical content, ensuring your brand looks premium even on a 9:16 screen.
Our Mission:
To turn scrollers into viewers. Whether it’s a high-volume monthly retainer or a single viral campaign, we bring end-to-end production expertise—from scriptwriting hooks that grab attention in seconds, to polished post-production that keeps audiences watching.
Based in Zagreb, working globally.
We are your partners in modern video production, combining the craft of filmmaking with the science of social media engagement.
IVAN KOVAČIĆ
Ivan's professional career began as a production assistant on the music video Laibach – So Long, Farewell. Following this, he worked as a videographer and producer on various projects.
In 2020, Ivan joined the Blank_Film Incubator, where he contributed to the production of several short films as a production assistant. Between 2021 and today, he has produced six short fiction films under the Blank_Film Incubator, collaborating with other production houses.
In 2021, Ivan took on the role of Creative Producer at JoomBoos and 24sata, where he developed video content ideas for social media platforms, primarily YouTube, and oversaw their production. While at JoomBoos, he worked as a production assistant on the series Tea's Diaries (Season 2) and The Outsiders. He also created several original shows, including the reality series JoomBoos on Countryside (JoomBoos na Selu) and two travel series, Culture Gap (Kulturneja) and Best of All Cultures (Isprobavamo najbolje ocijenjeno), which were filmed across various European cities.
FILMOGRAPHY
2024
Bezbolnim palicama, dir. Marino Šegan, BLANK, KINO KLUB OGULIN, short fiction film, producer
Buffalo Roots Film Festival, 2024 – Special Screening, Honorable Mention
First-Time Filmmaker Sessions, 2024 – Short Films: Students of Storytelling, Official Selection
56th Croatian Film Creativity Review, 2024 – Official Competition, 3rd Prize
No Place for Fading Legends, dir. Danijel Pecolaj, BLANK, short fiction film, producer, postproduction
Kulturneja, JoomBoos, JoomBoos, travel show, director and producer
Isprobavamo najbolje ocijenjeno, JoomBoos, travel show, director and producer
2023
Prvi dan, dir. Marko Pupić-Bakrać, BLANK, short fiction film, producer
Kostolomac, dir. Saša Poštić, BLANK, short fiction film, producer
Film Front Novi Sad - Main competition
Days of Croatian films 2024. - Trends category
Good try, dir. Karlo Ivančin, VERN, short fiction film, line producer
Under the mask, dir. Joško Bačura, VERN, short fiction film, assistant producer
JoomBoos on Countryside, JoomBoos, reality show, director and producer
Native Advertising Awards 2024: Silver Medal for Best Use of AFP WEB TV
Native Advertising Awards 2024: Gold Medal for Best Use of YouTube
SomoBorac Award 2024: SOMO Native Category
2022
Delikt, dir. Filip Antonio Lizatović, BLANK, short fiction film, producer
Čimavica, dir. Josipa Bubica, BLANK, short fiction films, production assistant
The Outsiders, JoomBoos, web series, production assistant
2021
Dario i Marta, dir. Sergej Anđelković, BLANK, short fiction film, producer
Geniuses, director and producer: Ivan Kovačić, JoomBoos
Tea's Diairies, JoomBoos, web series, production assistant
2020
Animal, dir. Saša Poštić, BLANK, short fiction film, production assistant
Laibach - So Long Farewell, music video, production assistant